Completely eradicating over/under spend across Bobble's managed client accounts!
The Business
An award-winning, agile Digital Marketing Agency in Leeds
Leeds based Bobble Digital are an award-winning digital marketing agency, providing PPC, SEO & Social services for a wide range of clients across a variety of industries.
With an Agile and Responsive approach to their work, Bobble has developed their own agile methodology, a 4-step process called P.I.E.R (Plan, Implement, Evaluate, Repeat). They use this model to develop digital marketing strategies and deliver results by carefully considering each channel and campaign.
The Challenge
75+ Paid Ad accounts across 4 paid media channels
As a business Bobble was working with multiple clients, Bobble manages multiple accounts across PPC & Paid Social. The team at Bobble wanted to make sure over/under spend on these client accounts was avoided and conversions were maximised by keeping full control over spend & budgeting.
Some clients do one or all services so they needed to keep an eye on spend predominantly from Google and Facebook that would update automatically as the current process of going into the platforms every day and getting the data out for spend and budget.
Manni as the CEO of the business also needed an overall view across all of the accounts the agencies was running at any given time that he could check on a daily basis.
“Wow! Total peace of mind with regards to client over/under spend !”
“Pacr has been a great solution for our budget & spend tracking. We’re extremely pleased with the time-savings and the peace of mind we now have with regards to over/under spend”
- 100%
Completely eradicated over/under spend across all client accounts being managed
The Solution
Over/Underspend eradicated overnight and Conversions maximised!
The team at Bobble got themselves up and running with the Pacr 14 day free and where able to connect all accounts & set-up all the trackers via Pacr’s virtual onboarding.
The team created all their trackers, grouped by accounts and created pods to group trackers and teams. Over/Underspend across their managed paid accounts was completely eradicated overnight and conversions maximised across all accounts.
